Never Run Out of Viral Short-Form Video Ideas
A continuously updated vault of the latest trends, viral hooks, and audience-growth strategies. Stay in the loop of the latest viral video trends.
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Trend idea: Office pilates
The EGC community has cracked the code on the 2 PM slump. Creators are turning their office chairs, desks, and whatever else is within reach into makeshift pilates equipment for a mid-day mini workout, and the results are hilarious. Works for any brand with a team willing to commit to the bit
Trend idea: A little birdie told me
Grab your hoodie, grab your BFF, and get ready. One person suits up as the "little birdie", hood up, hands poking out, while the other delivers the news. It's goofy, it's endearing, and it's super easy to make brand-relevant: "a little birdie told me about the new drop..." More than enough reason to raid the wardrobe closet.
Trend idea: This looks so cool, I have to capture it
Kicking off with the on-screen text "This looks so cool, I have to capture it," this trend is a simple but satisfying format for showing off products, recs, or anything visually worth savoring. Clip by clip, it builds a vibe, and it's super easy to make your own.
Trend idea: It's gonna be MAY
It's officially May 1st, which means one thing: the millennial internet is activated. Creators are lip-syncing to NSYNC's "It's Gonna Be Me," leaning hard into the way Justin Timberlake pronounces "me" which, as we all know, sounds exactly like "May." Seasonal, nostalgic, and extremely on time.
Trend idea: My top 5 horror movies
List-style trends are having a moment, and this one is chef's kiss for brands. Creators are framing their biggest pet peeves, fears, or painfully relatable scenarios as fake "horror movie titles", think worst-case-scenario storytelling with a comedic twist. Perfect for any niche.
Trend idea: Top 5 horror movies
Not actually about horror movies. Film a 7-second b-roll style clip, add "My top 5 horror movies" as text on screen, then list five things you can't stand that are painfully relatable to your niche. The bait-and-switch is the whole point.